Don’t be “nesh” in Marrakesh!

31/05/2008 by stefi.

Hello!

I am a loyal fan of The Apprentice. I missed last week episode (the day was changed due to the football match) and I cannot wait for the replay tonight.
The best episode so far - for me - was the buying task in Morocco. As a translator, I was interested to see how the candidates managed the language and culture barriers. A bit of “offshore English” helped the language communication, but in terms of culture….
“How can five candidates, who are meant to be relatively smart, and whose number includes one half-Jewish boy as well as a 36 year-old know-it-all, not know the meaning of the word KOSHER?”
Learning a bit of culture of the place you go - especially on business - is vital to avoid embarrassment. This is why we designed the dos and don’ts guide How to speak Culturese. This is a unique quick reference guide on business culture in 10 countries (France, Hungary, Italy, Japan, Germany, the Netherlands, Poland, Russia, Tunisia and the USA). “A great tool for the traveller. Gives a rapid inside view on people you are about to meet.” At only £7.99, the guide could help you winning the international task on the next edition of the Apprentice, or solving the challenges of your next meetings abroad.

Stefania

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